Alexa+ signage during an unveiling lawsuit successful New York, Feb. 26, 2025.
Michael Nagle | Bloomberg | Getty Images
Amazon connected Monday launched an Alexa+ website that lets immoderate users chat with its adjunct via their browser, putting it successful much nonstop contention with OpenAI's ChatGPT.
The Alexa.com website is lone disposable to users of Alexa+, its revamped artificial intelligence adjunct that debuted past February and remains successful aboriginal access. Users person to articulation a waitlist to summation entree to the work oregon purchase newer devices.
Amazon says consumers tin usage Alexa.com to "get speedy answers, research analyzable topics, make content, program travel itineraries and get assistance with homework." Users tin besides negociate their astute location gadgets wrong the Alexa+ chat window, the institution said.
By launching a browser-based mentation of Alexa, Amazon wants to marque definite users tin interact with its AI adjunct crossed antithetic interfaces.
Previously, Alexa+ was lone disposable via a mobile app oregon immoderate Echo devices.
It besides puts Amazon's work much successful enactment with fashionable AI chatbots made by the likes of OpenAI, Google, Anthropic and Perplexity, each of which are often accessed via web browsers.
Amazon has faced increasing unit to update its hardware and bundle for the generative AI property pursuing the occurrence of ChatGPT, Google's Gemini and others.
Alexa+ has gradually rolled retired to users since its debut, and the institution has said tens of millions of radical present person entree to the service.
Amazon previewed Alexa.com erstwhile it launched Alexa+ past year, saying astatine the clip that the website would motorboat successful the coming months. The institution told the Washington Post past July that the diagnostic would beryllium disposable for aboriginal entree users successful the summer.











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