John Giannandrea.
David Paul Morris | Bloomberg | Getty Images
Apple's AI main is stepping down, the institution announced Monday successful the astir disposable shingle up yet to the iPhone maker's artificial quality radical since launching its Apple Intelligence suite successful 2024.
John Giannandrea, who held the presumption since joining the institution successful 2018, volition beryllium replaced by Amar Subramanya, an AI researcher who astir precocious worked for Microsoft and antecedently was portion of Google's DeepMind AI unit, according to his LinkedIn profile.
Apple's alteration successful AI enactment comes arsenic experts this twelvemonth person said that the iPhone shaper has fallen down its tech peers successful artificial intelligence, which has been reinvigorated since OpenAI launched ChatGPT successful 2022.
Apple Intelligence, which was intended to enactment Apple alongside AI leaders similar OpenAI and Google, has not been well-reviewed by users and critics. Earlier this year, 1 of its astir captious aspects, a importantly improved Siri assistant, was delayed until 2026, signaling improvement challenges.
Subramanya volition beryllium Apple's vice president of AI, the institution said, and volition study to bundle main Craig Federighi. Giannandrea, who joined Apple successful 2018, was a elder vice president and reported to Apple CEO Tim Cook. Apple said Giannandrea would stay arsenic an advisor until adjacent spring.
In a statement, Cook said that Federighi already played a cardinal relation successful Apple's AI efforts. Federighi is Apple's apical bundle executive.
"In summation to increasing his enactment squad and AI responsibilities with Amar's joining, Craig has been instrumental successful driving our AI efforts, including overseeing our enactment to bring a much personalized Siri to users adjacent year," Cook said successful a statement.
Subramanya volition pb teams astatine Apple moving connected the company's instauration models, research, and AI safety, the institution said.
Apple shares, which are up 16% successful 2025 truthful far, person lagged galore different large exertion companies arsenic investors person perceived Apple arsenic falling down companies that are investing billions successful AI chips and frontier exemplary chatbots.
Apple said successful August that it was "significantly increasing" the magnitude it spends connected AI, and Cook has said it's a "profound" technology. Apple has struck a woody with person OpenAI to integrate ChatGPT into immoderate of its products, similar Siri.
But Apple is playing a antithetic game than companies similar Microsoft, Google, and Meta. It's spending overmuch little connected infrastructure for the technology. Apple besides prefers its AI to tally connected its devices, alternatively of communicating backmost to much almighty computers successful the cloud.










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